During a discovery workshop, we make sure the client is an integral part of the process. Our discovery workshop process is based on the design thinking methodology, which allows us to be flexible and adapt to almost any project type and collaboration model. While each UX/UI and web design project is unique, we always go through the following key phases:
Discovery & Research
We usually start by consolidating all available project documentation and scheduling UX workshops with your team. During those sessions, we interview key stakeholders, collaborate on requirements and plan the next steps. When possible, our web designers will talk to your current or potential customers to understand their needs and pain points. In some cases, we may need to audit your existing product to identify opportunities for improvements to user experience. We will also review competitor products, gather visual design references and document best practices.
Digital Strategy & Concepts
Based on the discovery & research results, we’ll devise a digital strategy and define a UX approach to drive our design process. As a web design and UX/UI agency, we can explore different concepts to establish core elements such as information architecture, key screen layouts and UI design direction. We then validate the resulting concept with users and stakeholders. Once the feedback is in, we make any necessary updates and proceed with the rest of your website design project.
UI/UX Design
After the UI design concept has been approved, we start designing the UI and UX, continuously conducting user tests and iterating along the way. The UX/UI design main activities include user flow mapping, wireframing, user interface design, interaction design and prototyping. We hand off design assets to developers using tools like Miro and Figma and provide a comprehensive style guide that includes a UI component library, UX guidelines and complete user flows.